Why Product Managers Love Journey Maps (From a student briefing session June 2023)

Why Product Managers Love Journey Maps (From a student briefing session June 2023)

The Product Manager function in the organization Typically organizational analysts tend to refer to challenges from the function or role.  We have found it more impactful and helpful to think about it from the point of view of the person (not least because the CX...
CX Challenges Survey 2021

CX Challenges Survey 2021

Our 3rd annual CX Challenges Report in 2021 this year of COVID hope and recovery​ The discipline of CX comprises the approaches, frameworks, methods, techniques and tools of delivering attention getting and loyalty building and maintaining ‘Digital First But Not...
Gestalt Formally Launches Their Digital Maturity Model & 10 Minute Maturity Self Assessment

Gestalt Formally Launches Their Digital Maturity Model & 10 Minute Maturity Self Assessment

Research shows that 70% of Digital Transformation investments fail to deliver on their committed business case. And those that do succeed are captured by less than half of companies or 15%. What differentiates winners and losers is not whether the technology works but...
The One CX Thing To Focus On During COVID-19 – Listening To Your Customers

The One CX Thing To Focus On During COVID-19 – Listening To Your Customers

This discussion is part of a forum at CXPA.org .. click here to see the CX community responses,  So I was in a (virtual) meeting with a client this morning talking about CX all up, Experience Improvement, Measurement, Governance, Strategy, Operating Models, Experience...
TalkingCX Posts Latest Podcast “The Art Of Knowing Your Customer”

TalkingCX Posts Latest Podcast “The Art Of Knowing Your Customer”

In TalkingCX’s latest podcast host Robin Miller and guest Graham Clark discuss the importance of Customer Understanding to ensure the experiences you design and deliver meet your Customer needs. In addition to the importance of Aluminum and Aluminium Robin and ...