Why Product Managers Love Journey Maps (From a student briefing session June 2023)

Why Product Managers Love Journey Maps (From a student briefing session June 2023)

The Product Manager function in the organization Typically organizational analysts tend to refer to challenges from the function or role.  We have found it more impactful and helpful to think about it from the point of view of the person (not least because the CX...
CX Challenges Survey 2021

CX Challenges Survey 2021

Our 3rd annual CX Challenges Report in 2021 this year of COVID hope and recovery​ The discipline of CX comprises the approaches, frameworks, methods, techniques and tools of delivering attention getting and loyalty building and maintaining ‘Digital First But Not...