Bank Of America Gets MultiChannel Customer Interaction Right, Will Social Media In Multichannel “Social Banking” Allow Megabanks To Be “Community Bank 2.0” Of The Future

Like everyone else I watch in dismay as Bank Of America (BoA) suffers floods of poor customer service comments, especially across the social media space. These poor reviews are especially beloved by consultants who like to pick on BoA with story after story of how...