How Panera Bread’s 9 CX Improvements Changed The World .. & Now McDonalds

How Panera Bread’s 9 CX Improvements Changed The World .. & Now McDonalds

Yesterday my Customer Experience world got shaken again when I walked into a McDonalds on my 5 hour drive in rural Alabama / Georgia / South Carolina, USA and was faced with this machine. Not downtown NYC or Atlanta or San Fran but the middle of nowhere. The new...
Combining Voices VoA + (VoB + VoC) & Artificial Intelligence (AI) in 2019 To Deliver A World Class Customer Experience Operating Model

Combining Voices VoA + (VoB + VoC) & Artificial Intelligence (AI) in 2019 To Deliver A World Class Customer Experience Operating Model

No-one argues about the importance of Customer Experience (CX) in gaining competitive advantage in every industry in every market. The leaders in CX are increasingly creating tightly bound (and wound!) operating models where Customer Experience Specialist continuously...
VoC Surveys are not enough .. today’s complex Customer needs a Multi-Voice CX Metrics System

VoC Surveys are not enough .. today’s complex Customer needs a Multi-Voice CX Metrics System

Since 1981 when JD Power issued the first U.S. Automotive Customer Satisfaction Index (CSI) Study people have been called at home (during dinner!), asked for their opinion in malls and shopping centers and by people knocking on doors and since the first ‘You Got Mail’...
IS YOUR  CX TEAM READY FOR THE 3rd  WAVE OF CUSTOMER EXPERIENCE (CX)

IS YOUR CX TEAM READY FOR THE 3rd WAVE OF CUSTOMER EXPERIENCE (CX)

[cherry_row] [cherry_col size_md=”6″] FOR TODAY’S CXSWAT PROFESSIONAL (CX SPECIALISTS WITH ADDED TOOLS) SERVING TODAY’S ‘DIGITAL FIRST BUT NOT DIGITAL ONLY MULTICHANNEL CUSTOMER’ YESTERDAYS CX APPROACHES & TOOLS ARE INADEQUATE...
VoC Surveys are not enough .. today’s complex Customer needs a Multi-Voice CX Metrics System

Trending Idea #32 – Listen to your customers! 5 step VOB + VOC process for 2018 Goto Market Strategy

Maybe it is because folks are heading into the start of 2018 corporate planning and budgeting season as summer moves on but the past 4 weeks seem to have been inundated with conversations that all revolve around the same key topics How can we address? ‘We think our...